Description: About this Item The item is a book Paperback The Author Name is Stefano Puntoni The Title is Decision-Driven Analytics : Leveraging Human Intelligence to Unlock the Power of Data Condition New Other Comments Pages Count - 120. Category - Business & Economics Product Description - Companies have more data at their fingertips than ever before. Yet, studies show that many executives and organizations fail to extract real value from it. Challenging the conventional wisdom of data-driven decision-making, marketing professors and behavioral scientists Bart De Langhe and Stefano Puntoni argue that many analytics efforts flounder because data analyses are disconnected from the decisions to be made. In their important book, they offer a new approach they call decision-driven analytics. Counterintuitively, they argue that the key to making good decisions with data is to start by putting data in the background. Drawing from their own research and teaching, as well as real-world business cases, De Langhe and Puntoni offer four pillars of decision-driven analytics and guide you around common mistakes that have held back many organizations from using data for impact. In Decision-Driven Analytics, you will learn how to: Avoid common pitfalls in data-driven decision-making Close the gap between managers and decision-making on one side, and data scientists and data analytics on the other Enhance the impact of data analytics on business outcomes Think without data to make better decisions Prepare for artificial intelligences impact on data analytics and Evaluate the costs and benefits of decision-driven analytics. A must-read for anyone who wants to harness the power of data for competitive advantage, Decision-Driven Analytics will equip you with the skills and tools you need to more effectively use data for business outcomes and to make better decisions in todays complex and data-rich world. We Use Stock Images Because we have over 2 million items for sale we have to use stock images, this listing does not include the actual image of the item for sale. The purchase of this specific item is made with the understanding that the image shown in this listing is a stock image and not the actual item for sale. For example: some of our stock images include stickers, labels, price tags, hyper stickers, obi's, promotional messages, signatures and or writing which may not be available in the actual item. When possible we will add details of the items we are selling to help buyers know what is included in the item for sale. The details are provided automatically from our central master database and can sometimes be wrong. Books are released in many editions and variations, such as standard edition, re-issue, not for sale, promotional, special edition, limited edition, and many other editions and versions. The Book you receive could be any of these editions or variations. If you are looking for a specific edition or version please contact us to verify what we are selling. Gift IdeasThis is a great Christmas gift idea. Hours of ServiceWe have many warehouses, some of the warehouses process orders seven days a week, but the Administration Support Staff are located at a head office location, outside of the warehouses, and typically work only Monday to Friday. Location ID 9000z iHaveit SKU ID 167555885
Price: 33.79 USD
Location: US
End Time: 2025-01-22T12:58:26.000Z
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Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Fiction/Non-Fiction: Non-Fiction
Genre/Subject: Business Economics
Brand: Wharton Digital Press
Weight: 0.16
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Title: Decision-Driven Analytics Leveraging Human Intelligence to Unlo
Release Title: Decision-Driven Analytics Leveraging Human Intelligence to Unlo
Record Grading: New
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Film/TV Title: Decision-Driven Analytics Leveraging Human Intelligence to Unl
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Movie/TV Title: Decision-Driven Analytics Leveraging Human Intelligence to Unl
UPC: 9781613631713
EAN: 9781613631713
ISBN: 9781613631713
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Book Title: Decision-Driven Analytics : Leveraging Human Intelligence to Unlock the Power of Data
Number of Pages: 120 Pages
Language: English
Publisher: Wharton School Press
Topic: Decision-Making & Problem Solving, Information Management, Economics / General, Management
Publication Year: 2024
Item Height: 0.3 in
Genre: Business & Economics
Item Weight: 5.4 Oz
Item Length: 8.5 in
Author: Stefano Puntoni, Bart De Langhe
Item Width: 5.5 in
Format: Trade Paperback
