70s All-American Ads

Description: 70s All-American Ads Both eclipsed and influenced by television, American print ads of the 1970s departed from the bold, graphic forms and subtle messages that were typical of their sixties counterparts. More literal, more in-your-face, 70s ads sought to capture the attention of a public accustomed to blaring, to-the-point TV commercials.All was not lost, though; as ads are a sign of the times, racial and ecological awareness crept into everything from cigarette to car advertisements, reminding Americans that everyday products were hip to the modern age. In an attempt to discover how best to communicate with a mass audience, marketing specialists studied focus groups with furious determination, thus producing such dumbed-down gems as "sisters are different from brothers," the slogan used for an African-American hair product. By the end of the decade, however, print ads had begun to recoup, gaining in originality and creativity as they focused on target audiences through carefully chosen placement in smaller publications.A fascinating study of mass culture dissemination in a post-hippie, television-obsessed nation, this weighty volume delivers an exhaustive and nostalgic overview of 70s advertising. Shipping We offer FREE shipping on specialized orders! We ship within Three business days of payment, usually sooner. We use a selection of shipping services such as UPS, FedEx, USPS etc. We only ship to the lower 48 states, no APO/FPO addresses or PO Boxes allowed. Local pickups and combined shipping options are not provided at this time. Return You can return a product for up to 30 days from the date you purchased it. Any product you return must be in the same condition you received it and in the original packaging. Please keep the receipt. Payment We accept payment by any of the following methods:PayPalPlease pay as soon as possible after winning an auction, as that will allow us to post your item to you sooner!Credit/Debit CardPlease pay within 2 days of buying now, as it makes it easier to ship as fast as possible to you! Feedback Customer satisfaction is very important to us. If you have any problem with your order, please contact us and we will do our best to make you satisfied. Contact Us If you have any queries, please contact us via ebay. We usually respond within 24 hours on weekdays. Please visit our eBay store to check out other items for sale! Thank you for shopping at our store.

Price: 31.04 USD

Location: San Gabriel, California

End Time: 2025-01-29T16:37:02.000Z

Shipping Cost: 0 USD